xtended identity

This work was inspired by a heated social phenomenon in China -- matchmaking corner. Targeted on single urbanites, an AR application based on a mask device was design to improve blind date experience and make matchmaking more efficient and intelligent.


Website UI/UX design & frontend development. Project management.


XTENDED iDENTiTY is a London-based Web3 luxury digital fashion brand. Xi has established partnerships with industry leaders such as Meta, Tencent, Digital Human imma to bring digital fashion to consumers around the globe. The brand has been featured on widely recognized media such as Vogue Business, Fashion United, Hypebeast, Forbes, Gay Times, and Elle.

As the CTO of this company, I am leading the design and engineering team and overseeing the Web3 website design and development. I'm also in charge of the AR implementation for virtual try on. Please check our website for my UI/UX design.